Increasing awareness of sustainable brands: How third-party endorser impact attitude and purchase intention for a sustainable brand

Additional Metadata
Keywords	Sustainable brands, Third-party endorsement, Advertising effectiveness, Advertising, Fairphone
Thesis Advisor	Looman, J.L., Berens, Guido
Persistent URL	hdl.handle.net/2105/35700
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Serwuschok, Laura. (2016). Increasing awareness of sustainable brands: How third-party endorser impact attitude and purchase intention for a sustainable brand. In Marketing Management.http://hdl.handle.net/2105/35700

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