A blast from the past The moderating effect of the positive and negative past time perspective on the relationship between nostalgic advertising and ad attitude, brand attitude and purchase intention.

Additional Metadata
Keywords	Nostalgia, Time perspective, nostalgic advertising
Thesis Advisor	Lembregts, Christophe, Boksem, Maarten
Persistent URL	hdl.handle.net/2105/35711
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Kampen, Anouk. (2016). A blast from the past The moderating effect of the positive and negative past time perspective on the relationship between nostalgic advertising and ad attitude, brand attitude and purchase intention. In Marketing Management.http://hdl.handle.net/2105/35711

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