Sustainable softdrinks: Communicating the right sustainability type

Additional Metadata
Keywords	sustainability, claims, advertising, Coca-Cola, soft drinks
Thesis Advisor	Looman, J.L., Berens, Guido
Persistent URL	hdl.handle.net/2105/35726
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Zomers, Robert Jan. (2016, August 12). Sustainable softdrinks: Communicating the right sustainability type. Marketing Management. Retrieved from http://hdl.handle.net/2105/35726

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