Which brand features determine how much a brand is liked on social media?

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Keywords	social media, brand features, brand personality
Thesis Advisor	Chen, X., Schoonees, P.C.
Persistent URL	hdl.handle.net/2105/35746
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Brard, Myron. (2016, July 29). Which brand features determine how much a brand is liked on social media?. Marketing Management. Retrieved from http://hdl.handle.net/2105/35746

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