2016-07-26
The spill-over effect of consumer awareness of transgressing behaviour by FIFA on its main sponsors
Publication
Publication
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Jacobs, Gabriele, Bayerl, Saskia | |
hdl.handle.net/2105/35753 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Wilschut, Delano. (2016, July 26). The spill-over effect of consumer awareness of transgressing behaviour by FIFA on its main sponsors. Marketing Management. Retrieved from http://hdl.handle.net/2105/35753
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