User engagement through social media in the movie industry

Additional Metadata
Keywords	user engagement
Thesis Advisor	Ferecatu, Alina, Roos, J.M.T.
Persistent URL	hdl.handle.net/2105/36261
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Michailidou, Marialena. (2016). User engagement through social media in the movie industry. In Marketing Management.http://hdl.handle.net/2105/36261

Publication