Consumer Perceptions on Exclusive Retail Distribution: The Influence of Exclusive New Products on Store Choice and Brand Choice

Additional Metadata
Keywords	Fast Moving Consumer Goods, Store Choice, Brand Choice, Retailing, Assortment, Exclusive Distribution
Thesis Advisor	van Everdingen, Yvonne, Sloot, Laurens
Persistent URL	hdl.handle.net/2105/36363
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Klaarbergen, Annemarie. (2016). Consumer Perceptions on Exclusive Retail Distribution: The Influence of Exclusive New Products on Store Choice and Brand Choice. In Marketing Management.http://hdl.handle.net/2105/36363

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