A Novel Approach to Understanding Source Credibility and Social Media Influencers Online

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Keywords	source credibility, image congruency, physical self-esteem, e-commerce, social media influencers, social media marketing, product recommendations
Thesis Advisor	Bayerl, Saskia, Jacobs, Gabriele
Persistent URL	hdl.handle.net/2105/36561
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	de Kroon, Berna. (2016, September 12). A Novel Approach to Understanding Source Credibility and Social Media Influencers Online. Marketing Management. Retrieved from http://hdl.handle.net/2105/36561

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