The influence of greenwash on perceptions of green products among three generations of consumers

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Keywords	greenwash, green marketing, purchase intentions, generations, consumers, advertising, perceptions
Thesis Advisor	Dijksterhuis, G., van Everdingen, Yvonne
Persistent URL	hdl.handle.net/2105/40047
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Eliasberg, Raizel. (2017, July 24). The influence of greenwash on perceptions of green products among three generations of consumers. Marketing Management. Retrieved from http://hdl.handle.net/2105/40047

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