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Maira, E., van Overveld, Mark
hdl.handle.net/2105/40083
Marketing Management
Rotterdam School of Management

Gonesh, Wanisha. (2017). Investigating the changes in attitudes due to acquisitions of indie brands in the beauty industry: A Qualitative Study On The Impact Of Acquisitions On Consumer Attitudes. In Marketing Management.http://hdl.handle.net/2105/40083