Why marketers should use smiling and attractive models

Additional Metadata
Keywords	attractiveness, smiling, advertising, advertisement effectiveness, happiness, moderated mediation
Thesis Advisor	Boksem, Maarten, Dijksterhuis, G.
Persistent URL	hdl.handle.net/2105/40092
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Uhlenbeck, Charelle. (2017, July 25). Why marketers should use smiling and attractive models. Marketing Management. Retrieved from http://hdl.handle.net/2105/40092

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