Why marketers should use smiling and attractive models

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Keywords	attractiveness, smiling, advertising, advertisement effectiveness, happiness, moderated mediation
Thesis Advisor	Boksem, Maarten, Dijksterhuis, G.
Persistent URL	hdl.handle.net/2105/40092
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Uhlenbeck, Charelle. (2017). Why marketers should use smiling and attractive models. In Marketing Management.http://hdl.handle.net/2105/40092

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