Website Morphing: Inferring Customer Journey Stages

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Keywords	Website Morphing, Customer Journey, Dynamic Webpage Design, Segmentation, Clickstream Data
Thesis Advisor	Ferecatu, Alina, Liberali, Gui
Persistent URL	hdl.handle.net/2105/40794
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Schouten, Max. (2017, August 31). Website Morphing: Inferring Customer Journey Stages. Marketing Management. Retrieved from http://hdl.handle.net/2105/40794

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