Feature Paradox : When too much of a good thing deters you from buying

Additional Metadata
Keywords	cognitive style, click stream behavior, website design, e-commerce, online purchase behavior
Thesis Advisor	Ferecatu, Alina, Liberali, Gui
Persistent URL	hdl.handle.net/2105/40795
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Springl, Josef. (2017). Feature Paradox : When too much of a good thing deters you from buying. In Marketing Management.http://hdl.handle.net/2105/40795

Publication