Investigating the effects of excessive short nutritional claims on functional and hedonic food products: How does this influence purchase intention?

Additional Metadata
Keywords	Nutritional, claims, excessive, hedonic, functional, food, purchase
Thesis Advisor	Dijksterhuis, G., Schoonees, P.C.
Persistent URL	hdl.handle.net/2105/41123
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Nguyen, Uyen. (2017, September 10). Investigating the effects of excessive short nutritional claims on functional and hedonic food products: How does this influence purchase intention?. Marketing Management. Retrieved from http://hdl.handle.net/2105/41123

Investigating the effects of excessive short nutritional claims on functional and hedonic food products