2018-06-30
Online review characteristics and its influence on perceived usefulness and intention to visit
Publication
Publication
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van Bruggen, Gerrit, Loosschilder, Gerard | |
hdl.handle.net/2105/44477 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Qian, Mong-Yun. (2018, June 30). Online review characteristics and its influence on perceived usefulness and intention to visit. Marketing Management. Retrieved from http://hdl.handle.net/2105/44477
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