2018-06-30
Online review characteristics and its influence on perceived usefulness and intention to visit
Publication
Publication
| Additional Metadata | |
|---|---|
| , | |
| van Bruggen, Gerrit, Loosschilder, Gerard | |
| hdl.handle.net/2105/44477 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
|
Qian, Mong-Yun. (2018). Online review characteristics and its influence on perceived usefulness and intention to visit. In Marketing Management.http://hdl.handle.net/2105/44477 |
|