The role of communication messages on consumers' willingness to pay and purchase intention for suboptimal fruit and vegetables

Additional Metadata
Keywords	suboptimal fruits and vegetables, Communication messages, willingness to pay, purchase intention, pro-environmental self-identity, self-consciousness
Thesis Advisor	Dijksterhuis, G., Lembregts, Christophe
Persistent URL	hdl.handle.net/2105/44482
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Rutenfrans, Leontien. (2018, July 13). The role of communication messages on consumers' willingness to pay and purchase intention for suboptimal fruit and vegetables. Marketing Management. Retrieved from http://hdl.handle.net/2105/44482

Publication