Social media strategy for the sharing economy: An analysis of the customer engagement on Twitter

Additional Metadata
Keywords	social media, customer engagement, post, Twitter, Sharing economy
Thesis Advisor	Schoonees, P.C., Berens, Guido
Persistent URL	hdl.handle.net/2105/45143
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Fu, Yu-Ting. (2018). Social media strategy for the sharing economy: An analysis of the customer engagement on Twitter. In Marketing Management.http://hdl.handle.net/2105/45143

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