The effect of emotional appeals in influencer marketing

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Keywords	social media, influencers, emotions, emotional appeals, advertising, influencer marketing
Thesis Advisor	van Overveld, Mark, Van den Bergh, B.
Persistent URL	hdl.handle.net/2105/45679
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Vliet, Karen. (2018). The effect of emotional appeals in influencer marketing. In Marketing Management.http://hdl.handle.net/2105/45679

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