The perception of behavioural tracking: A qualitative approach into millennials’ acceptance of behavioural tracking methods

Additional Metadata
Keywords	Behavioural tracking, Tracking, Millennials, Consumers, Commercial, Acceptance
Thesis Advisor	Bayerl, Saskia, Brodin, A.K.
Persistent URL	hdl.handle.net/2105/45683
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van der Linden, Sarah. (2018, August 2). The perception of behavioural tracking: A qualitative approach into millennials’ acceptance of behavioural tracking methods. Marketing Management. Retrieved from http://hdl.handle.net/2105/45683

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