Research into the impact of mood as a moderator on the emotional valence and arousal of messages when sharing content online

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Keywords	viral, marketing, mood, emotion, valence, activation, online
Thesis Advisor	Genevsky, Alex, Molenaar, Cor
Persistent URL	hdl.handle.net/2105/45699
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Godinho Cadilhe de Almeida Godinho, Filipa. (2018, August 2). Research into the impact of mood as a moderator on the emotional valence and arousal of messages when sharing content online. Marketing Management. Retrieved from http://hdl.handle.net/2105/45699

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