The Case of Sustainable Food: To what extent can narrative marketing influence consumer liking and purchase intentions?

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Keywords	sustainable food consumption, purchase intention, firm, sustainable, narrative marketing
Thesis Advisor	Jacobs, Gabriele, Liberali, Jordana
Persistent URL	hdl.handle.net/2105/45701
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Elina Allyssa Binti Sulaiman, Elina. (2018). The Case of Sustainable Food: To what extent can narrative marketing influence consumer liking and purchase intentions?. In Marketing Management.http://hdl.handle.net/2105/45701

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