Nudging blood donation: The influence of social pressure and manipulation of proximity perception on non-donors

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Keywords	blood donation, pro-social behavior, social pressure, nudging
Thesis Advisor	Loosschilder, Gerard, Schoonees, P.C.
Persistent URL	hdl.handle.net/2105/45709
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Lauretta, Alice. (2018). Nudging blood donation: The influence of social pressure and manipulation of proximity perception on non-donors. In Marketing Management.http://hdl.handle.net/2105/45709

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