The switch from advertising to nudging

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Keywords	Nugding, Purchase intention, Advertsing, Advertising Appeals, Product-involvement
Thesis Advisor	Dijksterhuis, G., Boksem, Maarten
Persistent URL	hdl.handle.net/2105/45734
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	van Staalduinen, Amber. (2018). The switch from advertising to nudging. In Marketing Management.http://hdl.handle.net/2105/45734

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