The New Market Influencers: A quantitative analysis on influencer’s ability to affect the consumer decision making process

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Keywords	vloggers, source credibility, endorsers, correspondent inference, influencer, social media
Thesis Advisor	Fytraki, Agapi, Puntoni, Stefano
Persistent URL	hdl.handle.net/2105/45746
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Neuteboom, Ninette. (2018, July 26). The New Market Influencers: A quantitative analysis on influencer’s ability to affect the consumer decision making process. Marketing Management. Retrieved from http://hdl.handle.net/2105/45746

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