2018-08-02
Do consumers perceive information overload from online reviews? Research into the effect of online reviews on purchase intention for search and experience goods
Publication
Publication
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Fytraki, Agapi, Chen, X. | |
hdl.handle.net/2105/45747 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
van Oostrum, Isotta. (2018, August 2). Do consumers perceive information overload from online reviews? Research into the effect of online reviews on purchase intention for search and experience goods. Marketing Management. Retrieved from http://hdl.handle.net/2105/45747
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