Exploring the effect of product price and purchase frequency on choice overload in the context of online smartphone purchasing

Additional Metadata
Keywords	Choice overload, Assortment size
Thesis Advisor	Fytraki, Agapi, Genevsky, Alex
Persistent URL	hdl.handle.net/2105/45751
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Silvestrini, Claudio. (2018). Exploring the effect of product price and purchase frequency on choice overload in the context of online smartphone purchasing. In Marketing Management.http://hdl.handle.net/2105/45751

Publication