Do consumers trust green brands? The importance of claims in green advertising

Additional Metadata
Keywords	brand image, green cosmetics, green advertising, environmental trust, claims
Thesis Advisor	Jacobs, Gabriele, Bhattacharjee, Amit
Persistent URL	hdl.handle.net/2105/46119
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Cortiñas Garcia, Alex. (2018, August 31). Do consumers trust green brands? The importance of claims in green advertising. Marketing Management. Retrieved from http://hdl.handle.net/2105/46119

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