Seeking digital prestige: The impact of consumer identity on ‘liking’ brands on social media

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Keywords	digital possessions, consumer identity, social media brand profiles, Internal self-affirmation, status desire, social status, likes on social media
Thesis Advisor	Cito, Maria Cristina, Chen, X.
Persistent URL	hdl.handle.net/2105/46128
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Donges, Leonie. (2018, August 24). Seeking digital prestige: The impact of consumer identity on ‘liking’ brands on social media. Marketing Management. Retrieved from http://hdl.handle.net/2105/46128

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