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Van den Bergh, B., Bhattacharjee, Amit
hdl.handle.net/2105/46839
Marketing Management
Rotterdam School of Management

Kievits, Linda. (2019, January 17). The moderating effect of consumers' perceived cost unfairness on the effect of perceived advertising expenditures on perceived product quality and purchase intentions. Marketing Management. Retrieved from http://hdl.handle.net/2105/46839