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Cito, Maria Cristina, Bhattacharjee, Amit
hdl.handle.net/2105/47281
Marketing Management
Rotterdam School of Management

Goedknegt, Denise. (2019). I want what you have: ‘The effect of upward vs. downward social comparison on Instagram on consumers’ consumption choices in the luxury products category’. In Marketing Management.http://hdl.handle.net/2105/47281