2019-04-04
You can’t force love: the effect of defaults on short- and long-term customer satisfaction and subsequent choice stability
Publication
Publication
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Dijksterhuis, G., Schley, Dan | |
hdl.handle.net/2105/47464 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Penris, Eva. (2019, April 4). You can’t force love: the effect of defaults on short- and long-term customer satisfaction and subsequent choice stability. Marketing Management. Retrieved from http://hdl.handle.net/2105/47464
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