2019-05-23
Predicting virality of business-generated videos. Can transcripts improve predicting virality?
Publication
Publication
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Schoonees, P.C., Berens, Guido | |
hdl.handle.net/2105/47684 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
de Haas, Anne. (2019, May 23). Predicting virality of business-generated videos. Can transcripts improve predicting virality?. Marketing Management. Retrieved from http://hdl.handle.net/2105/47684
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