The ad personalization over privacy preference

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Keywords	privacy, personalisation, privacy paradox, platform trust, control, privacy concern
Thesis Advisor	Martinovici, A., Liberali, Jordana
Persistent URL	hdl.handle.net/2105/48241
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Hermans, Thomas. (2019). The ad personalization over privacy preference. In Marketing Management.http://hdl.handle.net/2105/48241

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