2019-07-30
Status dilution within loyalty programs: The effect of status dilution on elite members
Publication
Publication
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Genevsky, Alex, Cito, Maria Cristina | |
hdl.handle.net/2105/48742 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Atkins, Mia. (2019, July 30). Status dilution within loyalty programs: The effect of status dilution on elite members. Marketing Management. Retrieved from http://hdl.handle.net/2105/48742
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