Additional Metadata
Keywords CSR, Commitment, CSR-Fit, Skepticism, Hypocrisy, Brand Image, Consumer Perception
Thesis Advisor Berens, Guido, Roza, Lonneke
Persistent URL hdl.handle.net/2105/48977
Series Global Business & Stakeholder Management
Citation
Lamberts, Inge. (2019, August 9). It’s on the inside that counts: how internal commitment to CSR can influence perceived brand image in consumers. Global Business & Stakeholder Management. Retrieved from http://hdl.handle.net/2105/48977