Online users’ attitudes towards Facebook ads: Research into ad preferences and ad formats on Facebook

Additional Metadata
Keywords	personalized advertising, Facebook advertising, ad attitude, ad preferences, ad formats, online advertising
Thesis Advisor	Martinovici, A., Liberali, Jordana
Persistent URL	hdl.handle.net/2105/49151
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Chen, Chi-An. (2019). Online users’ attitudes towards Facebook ads: Research into ad preferences and ad formats on Facebook. In Marketing Management.http://hdl.handle.net/2105/49151

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