Additional Metadata
Keywords Affective message content, Cognitive message content, Purchase intentions, Environmental consciousness, Sustainable products
Thesis Advisor Pauwels, Pamela, Smidts, Ale
Persistent URL hdl.handle.net/2105/51502
Series Marketing Management
Citation
Sintenie, Tessa. (2020, February 13). Stimulating the purchase of sustainable drink and food containers: The role of message content, perceived difficulty, and environmental consciousness. Marketing Management. Retrieved from http://hdl.handle.net/2105/51502