2020-03-27
The effect of mood on behavioral intentions: A study focusing on a universally adopted product category, alcohol
Publication
Publication
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Pauwels, Pamela, Smidts, Ale | |
hdl.handle.net/2105/51945 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Hendriks, Timon. (2020, March 27). The effect of mood on behavioral intentions: A study focusing on a universally adopted product category, alcohol. Marketing Management. Retrieved from http://hdl.handle.net/2105/51945
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