The impact of eWOM in a digital age

Additional Metadata
Keywords	eWOM, Negativity bias, Primacy effects, Recency effects, Information distortion
Thesis Advisor	Tuk, M.A., Brodin, A.K.
Persistent URL	hdl.handle.net/2105/52920
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Groenendaal, Pauline. (2020, July 10). The impact of eWOM in a digital age. Marketing Management. Retrieved from http://hdl.handle.net/2105/52920

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