Personified online communication: The relationship between recommendation systems, anthropomorphism, and purchase intention

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Keywords	Recommendation systems, Anthropomorphism, Purchase intention, trusting belief, social presence
Thesis Advisor	Berens, Guido, Boksem, Maarten
Persistent URL	hdl.handle.net/2105/54182
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Arndt, Anabel. (2020, July 16). Personified online communication: The relationship between recommendation systems, anthropomorphism, and purchase intention. Marketing Management. Retrieved from http://hdl.handle.net/2105/54182

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