Risk perception as viewed by consumers: cosmetic surgery advertisements on social media

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Keywords	cosmetic surgery advertisements, risk perception, appeal of advertisement, source credibility, board certification, disclaimer on procedural risks
Thesis Advisor	Liberali, Jordana, Schoonees, P.C.
Persistent URL	hdl.handle.net/2105/54194
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Wang, Wendy. (2020). Risk perception as viewed by consumers: cosmetic surgery advertisements on social media. In Marketing Management.http://hdl.handle.net/2105/54194

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