The Art and Science of making Persuasive Creative Advertisements

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Keywords	Marketing, Advertising, Creativity
Thesis Advisor	Pauwels, Pamela, Ferecatu, Alina
Persistent URL	hdl.handle.net/2105/54214
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Roberts, William. (2020). The Art and Science of making Persuasive Creative Advertisements. In Marketing Management.http://hdl.handle.net/2105/54214

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