Socially Engaging Brands: The challenges of communicating CSR through social media.

Additional Metadata
Keywords	Brands, CSR Communication, Fit, Corporate Credibility, Ad Effectiveness, Social Media Marketing
Thesis Advisor	Tuk, M.A., Ferecatu, Alina
Persistent URL	hdl.handle.net/2105/54270
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Blonk, Parel. (2020). Socially Engaging Brands: The challenges of communicating CSR through social media. In Marketing Management.http://hdl.handle.net/2105/54270

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