2020-07-23
The influence of marketing cues and personality on online impulse buying on fashion retail websites
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , , | |
| van t Klooster, Erik, Boksem, Maarten | |
| hdl.handle.net/2105/54635 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Vogel, Nathalie. (2020, July 23). The influence of marketing cues and personality on online impulse buying on fashion retail websites. Marketing Management. Retrieved from http://hdl.handle.net/2105/54635 |
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