2020-07-23
The influence of marketing cues and personality on online impulse buying on fashion retail websites
Publication
Publication
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van t Klooster, Erik, Boksem, Maarten | |
hdl.handle.net/2105/54635 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Vogel, Nathalie. (2020, July 23). The influence of marketing cues and personality on online impulse buying on fashion retail websites. Marketing Management. Retrieved from http://hdl.handle.net/2105/54635
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