The ‘grey’ consumer’s culture: A qualitative study on consumer creativity and the elderly consumer

Additional Metadata
Keywords	CCT, elderly, Consumer culture, Consumer creativity, Advertising messages, elderly consumer culture
Thesis Advisor	Brodin, A.K., van Everdingen, Yvonne
Persistent URL	hdl.handle.net/2105/54646
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Reimeringer, Madou. (2020, August 31). The ‘grey’ consumer’s culture: A qualitative study on consumer creativity and the elderly consumer. Marketing Management. Retrieved from http://hdl.handle.net/2105/54646

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