2020-08-06
Green, Greener, Green Media - A qualitative investigation of how consumers react to media messages covering environmental topics
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , | |
| Brodin, A.K., van Everdingen, Yvonne | |
| hdl.handle.net/2105/54648 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
|
Bohl, Alexandra. (2020, August 6). Green, Greener, Green Media - A qualitative investigation of how consumers react to media messages covering environmental topics. Marketing Management. Retrieved from http://hdl.handle.net/2105/54648 |
|