2020-08-25
'This app is mine!' : investigating the effect of self-design on value of digital goods
Publication
Publication
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Cito, Maria Cristina, Van den Bergh, B. | |
hdl.handle.net/2105/54650 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Hoonhout, Hanne. (2020, August 25). 'This app is mine!' : investigating the effect of self-design on value of digital goods. Marketing Management. Retrieved from http://hdl.handle.net/2105/54650
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