Do Reviewer Information matter? The role of disclosing reviewer characteristics on consumers' credibility perceptions and purchase intention

Additional Metadata
Keywords	Online Reviews, eWOM, Source Credibility, Reviewer Characteristics
Thesis Advisor	Gai, Jia, Berens, Guido
Persistent URL	hdl.handle.net/2105/55042
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Jäger, Alicia. (2020, September 10). Do Reviewer Information matter? The role of disclosing reviewer characteristics on consumers' credibility perceptions and purchase intention. Marketing Management. Retrieved from http://hdl.handle.net/2105/55042

Publication